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Marketing Hub

Welcome to the marketing hub

Welcome to the marketing hub

Learn how to use our brand logos correctly in your literature and promotional activity. Use the wide variety of promotional flyers to get a quick overview of our product ranges and share these with your customers.


Brand Guidelines

How to use our logo correctly
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Use the colour logo on a white background wherever possible

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Reversed colour logo on black background

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Single colour

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Single colour reversed

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Do not squash or stretch the logo

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Do not use on coloured backgrounds

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Do not use on busy backgrounds

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For coloured or busy backgrounds use within a white lozenge


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The logo must be given a prominent position with plenty of surrounding space on a page or surface. For this reason, the logo has a defined protection zone that must remain empty. The protection zone is the minimum free space that must be left around the logo and is equal to the overall height of the logo in use (x) - leave more space whenever possible. The logo must be placed on an area of the image without lots of detail, not on coloured or patterned backgrounds. If this is not possible it should be used with a solid white box and given plenty of space for the logo inside it.

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The word Electrium should be written with the first letter capitalised and the remaining letters in lower case. In headlines that are capitalised, then the word Electrium should be fully capitalised.

How to use our logo correctly
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Use the colour logo on a white background wherever possible

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Reversed logo on Crabtree green background

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Single colour

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Single colour reversed

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Do not squash or stretch the logo


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The logo must be given a prominent position with plenty of surrounding space on a page or surface. For this reason, the logo has a defined protection zone that must remain empty. The protection zone is the minimum free space that must be left around the logo and is equal to the overall height of the logo in use - leave more space whenever possible. The logo must be placed on an area of the image without lots of detail, not on coloured or patterned backgrounds. If this is not possible it should be used with a solid white box and given plenty of space for the logo inside it.

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The word Crabtree should be written with the first letter capitalised and the remaining letters in lower case. In headlines that are capitalised, then the word Crabtree should be fully capitalised.

How to use our logo corectly
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Use the colour logo on a white background wherever possible

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Reversed logo on Wylex red background

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Single colour

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Single colour reversed

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Do not squash or stretch the logo


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The logo must be given a prominent position with plenty of surrounding space on a page or surface. For this reason, the logo has a defined protection zone that must remain empty. The protection zone is the minimum free space that must be left around the logo and is equal to one third the overall height of the logo in use - leave more space whenever possible. The logo must be placed on an area of the image without lots of detail, not on coloured or patterned backgrounds. If this is not possible it should be used with a solid white box and given plenty of space for the logo inside it.

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The word Wylex should be written with the first letter capitalised and the remaining letters in lower case. In headlines that are capitalised, then the word Wylex should be fully capitalised.

How to use our logo correctly
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Use the colour logo on a white background wherever possible

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Reversed on Volex Accessories mid blue background

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Single colour

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Single colour reversed

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Do not squash or stretch the logo


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The logo must be given a prominent position with plenty of surrounding space on a page or surface. For this reason, the logo has a defined protection zone that must remain empty. The protection zone is the minimum free space that must be left around the logo and is equal to the overall height of the logo in use - leave more space whenever possible. The logo must be placed on an area of the image without lots of detail, not on coloured or patterned backgrounds. If this is not possible it should be used with a solid white box and given plenty of space for the logo inside it.

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The words Volex Accessories should always be used together and be written with the first letters capitalised with the remaining letters in lower case. In headlines that are capitalised, then the words Volex Accessories should both be fully capitalised.

How to use our logo correctly
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Use the colour logo on a white background wherever possible

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Colour logo on Appleby yellow background

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Reversed on Appleby yellow background

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Single colour

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Single colour reversed

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Do not squash or stretch the logo


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The logo must be given a prominent position with plenty of surrounding space on a page or surface. For this reason, the logo has a defined protection zone that must remain empty. The protection zone is the minimum free space that must be left around the logo and is equal to the overall height of the logo in use - leave more space whenever possible. The logo must be placed on an area of the image without lots of detail, not on coloured or patterned backgrounds. If this is not possible it should be used with a solid white box and given plenty of space for the logo inside it.

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The word Appleby should be written with the first letter capitalised and the remaining letters in lower case. In headlines that are capitalised, then the word Appleby should be fully capitalised.

Brand Guidelines Download

Full guidance for how to use our brand logos correctly for your business.

Electrium And Its Brands Corporate Identity

Promotional Material

Download brand catalogues and promotional flysheets to use in your promotional activities.

Our promotional flyers can be customised upon request. Should you wish to promote a particular product or range to your customers, contact your local Sales Manager.

Crabtree

Wylex

Volex Accessories

Appleby